Palmetto State Literacy Association
A statewide teachers association with a focus on making a personal connection through a unique contemporary online image.
PROJECT OVERVIEW
Enhancing a brand.
The Palmetto State Literacy Association serves as a platform for dedicated individuals and organizations invested in enhancing literacy education in South Carolina. Its primary mission is to advance literacy by improving instruction in reading, writing, and communication, promoting literacy as a lifelong learning tool. The association offers various resources to support teachers both inside and outside the classroom, including grants, awards, and scholarships. The Annual Conference stands as a flagship three-day event, drawing in over a thousand educators, exhibitors, and stakeholders.
Wingard Graphics collaborated closely with board members to revamp the association's online presence, redefining its digital needs, methods, persona, and promotional strategies. The new website underwent significant enhancements, featuring online membership forms, annual conference registration, exhibitor registration, and detailed forms for grants, scholarships, and awards. Additionally, an e-commerce capability was introduced for all registration processes.
Wingard Graphics' efforts on this project have resulted in a more polished and captivating online platform for the Palmetto State Literacy Association, reinforcing the organization's capabilities and membership engagement.
DELIVERABLES: Website Design and Development
